- Creates email marketing campaign to promote company services.
- Identify target audience and grow email list.
- Upgrade email templates using graphics, personalization and advanced features.
- Maintains database for lead generation and makes follow through to prospective franchisees.
- Tracks and analyzes direct and interactive marketing campaigns.
- Liaising with marketing team to create effective email content that boosts the organization’s product and service awareness.
- Proven experience as an email marketing specialist or digital marketing specialist.
- Excellent written communication and copywriting skills.